Goli Zanich


Director of Marketing & Operations

For 20 plus years, Goli has worked across business sectors and online destinations to develop new and innovative business strategies managed through design and execution. Prior to joining Vaziri Law Group as the Director of Marketing and Operations, Goli worked for Donovan/Green, an award-winning consultancy focused on providing branding, marketing communication and information design solutions. For 12 years, she helped form bonds between her clients, their customers and stakeholders. The operating philosophy was built on the passionate commitment to “understanding”- understanding audiences and connecting with them by creating experiences in unique memorable ways.

She has consulted in all aspects of branding and design, interactive marketing communications, social media and advertising. Her formal training in psychology has transformed her career toward affecting change and progress in the development of strategic and sustainable solutions for her clients.

Prior to that, she served as the Director of Operations for Asphalt Media, an OOH Media Company based in New York City. She is the co-founder of two successful media start-ups CO2 Responsible and Outer Places.

Goli graduated with a B.A. in Marketing and received an M.A. in Clinical Psychology from Pepperdine University. She is also an active board advisor to Live to Give Foundation, a non-for-profit that serves underprivileged communities in Honduras.

Goli enjoys travelling and spending time with her husband and two active boys. She lives by the words of the ancient poet, Rumi: "Forget safety, live where you fear to live. Be notorious. Set your life on fire and seek those who fan your flames."

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